Korea's leading CMP company 'OpsNow' is expanding globally in earnest...
Entering the US market with CMP products equipped with 'automatic cost saving'

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• OpsNow targets the US market with a new product specialized in the region... develops and launches a new CMP equipped with AutoSavings
• CMP, which provides both multi-cloud management and automatic cost reduction, is rare in the world... Targeting the US market with technology
• Along with entering the US market, the brand logo and color were also reorganized, and the image of expertise and innovation was intuitively conveyed

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OpsNow, a company specializing in multi-cloud management platforms, announced on the 22nd that it is expanding globally in earnest by launching a new OpsNow product focusing on the US market locally.

Since introducing the first multi-cloud management platform in Korea in 2016, OpsNow has secured more than 2,700 customers and has established itself as Korea's leading cloud management platform (Cloud Management Platform) company. Now, based on our successful experience in the domestic market, we are taking the first step in global expansion by hoping for the US market.

OpsNow develops and presents its own CMP specific to the US market based on years of technology and experience. The keyword for targeting the US market is “autoSavings (automatic cost reduction).” It can analyze users' cloud usage patterns based on AI/ML models and automatically purchase or sell optimal reserved instances. Cloud costs can be reduced autonomously by up to 65% without user intervention.

As a result, customers can maximize cost savings by going through a simple onboarding process without having to understand complicated pricing systems or deploy personnel dedicated to cost reduction. OpsNow will introduce a CMP that simultaneously provides automatic cost reduction and multi-cloud management, which is rare even in the world, and will establish a leading position based on technological competitiveness in the global market.

Also, based on a performance-based pricing model, we plan to charge a fee only for the customer's cost savings and provide other features free of charge. This is to promote the successful settlement of the US market by completely relieving the financial burden on customers. Additionally, it has an intuitive user interface and a very simplified onboarding process that can be completed within 5 minutes, making it easy to use the service. OpsNow's policy is to expand sales channels in the US market by cooperating with Bespin Global's US subsidiary, which has dedicated personnel in the US.

Along with entering the US market, OpsNow completely reorganized its brand identity (BI) and brand colors. A symbol shaped like an image of a lighthouse was added with the meaning of suggesting the right direction for the cloud business. As a result, global customers can more easily and quickly imprint brands through multi-purpose symbols such as icons and buttons. Furthermore, the brand color was replaced from the traditional green color to “Cobalt Blue (Cobalt Blue)” to enhance creativity, innovation, and dynamic image. It is also characterized by enhancing the readability of BI so that it can be more optimized for digital environments than before.

Park Seung-woo, CEO of OpsNow, said, “CMPs that support both multi-cloud management and automatic cost reduction are very rare in the world. “This is a great opportunity to showcase OpsNow's technology in the US, the world's largest market,” he said, “We look forward to a successful start and growth in the US market, and I am convinced that it will become a global CMP company through this. We are also planning future expansion into the Middle East and Southeast Asia based on our achievements in the US. OpsNow is ready to lead the future of cloud management,” he said confidently.

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